Friday, July 23, 2010

The End of History

Speaking of BAD IDEAS.....

The End of History has arrived, and it's in the form of a drunk squirrel.

BrewDog has released the world's strongest ale which is 55% alcohol and encased in a dead rodent. They've named this little beauty "the end of history." Oh yes.

It gets better. They also have outfits. Hooray?

Here's what the "bad idea men" have to say for themselves:
"This blond Belgian ale is infused with nettles from the Scottish Highlands and Fresh juniper berries. Only 12 bottles have been made and each comes with its own certificate and is presented in a stuffed stoat or grey squirrel. The striking packaging was created by a very talented taxidermist and all the animals used were road kill. The impact of The End of History is a perfect conceptual marriage between art, taxidermy and craft brewing. The bottles are at once beautiful and disturbing – they disrupt conventions and break taboos, just like the beer they hold within them."

Sadly, it seems all eleven bottles of the limited run are sold out now, even though they were going for over $750 a pop. Rats. I mean, squirrels.

1 comment:

  1. i realize this post has nothing to do with decorating but i found this article and thought maybe you would be creative enough to try it on your walls!